When HBO and CBS announced that they’re going to go over the top (OTT), offering their programming to internet users who don’t have cable subscriptions, the news was greeted in some quarters as the beginning of the end of cable TV. Thomas Hazlett, a George Mason University economist and author who has been studying the cable business for three decades, tends to scoff at such predictions. But the news has at least made him sit up and pay attention.
Cable Providers Win Even in an a La Carte World
Why cord-cutters aren’t a major threat.
October 22, 2014
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Learn how to keep your customers—and their most important needs—front and center.