For too long, boardrooms have practiced strategy as theater. But those days are over.
To explain, consider the sad case of Pontiac.
Strategy Can Do Better
For too long, boardrooms have practiced strategy as theater. But those days are over. To explain, consider the sad case of Pontiac. Poor Pontiac, says the New York Times, died of “indifference.” They’re right, but the real question is: why? GM’s managers decided that Pontiacs could be merely marketed as exciting and a tiny bit […]
November 08, 2010
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How to develop a winning strategy—and put it to work.
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New!
HBR Learning
Strategy Planning and Execution Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Strategy Planning and Execution. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
How to develop a winning strategy—and put it to work.