What's Facebook's Latest Purchase? Friend.ly
Facebook has acquired Friend.ly, the social question-and-answer services, Friend.ly said in a blog post on Monday morning.
Facebook has acquired Friend.ly, the social question-and-answer services, Friend.ly said in a blog post on Monday morning.
However, friend.ly will still exist as a separate service, the team added in the post.
Facebook picked up Friend.ly for an undisclosed amount just a few months , which emphasized short, social answers instead of the longer responses services like .
On the surface, at least, Facebook Questions and Friend.ly are nearly identical: an example question and answer asks: "Are long distance relationships possible?" The answer ("Love knows no distance.") uses the real name of the respondent plus the options to label the response "Funny," "Smart," "Cool," "Me Too!" and "Hug". Facebook's Answers feature filters responses to feature the answers of friends first.
"We're excited about this because we feel the spirit of friend.ly aligns well with Facebook's vision, and we're thrilled to be joining such an innovative company," the team's blog post added. "The friend.ly team will be focusing on new projects at Facebook, but friend.ly will continue to operate as a separate service."
"We want to thank you – from the bottom of our hearts – for sharing your hopes, your memories and your humor with the friend.ly community," the team added. "Thank you for your unwavering support of our product and your dedication to helping us make it better."
Terms of the deal were not disclosed.
Facebook has most recently been in the news for , which organizes a user's social graph around various important events and people throughout the history of his or her life. Meanwhile, several publications that Facebook's iPad app would be launched at Apple's iPhone 4S launch.