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Social Media & Career Technology Education Teacher: How to Connect with Students and Parents Online
- 1. Put Social Media to Work Distinguish yourself by becoming an online networking leader to connect with students, parents and your community Celek Media Consulting 1 Tuesday, July 17, 2012 1
- 2. Why should we spend any time on this? Celek Media Consulting 2 Tuesday, July 17, 2012 2
- 3. What we mean by Social Media • Conversation • Contributions • Network, not broadcast • Trust, not expert Celek Media Consulting 3 Tuesday, July 17, 2012 3
- 4. Why should we spend any time on this? 73 percent of U.S. residents use social media at least once per week. Nielsen Online April 2010 Celek Media Consulting 4 Tuesday, July 17, 2012 4
- 5. Why should we spend any time on this? • Facebook rivals reach of traditional media • 47% visits Facebook daily; 55% watch TV; 37% listen to radio; 22% read newspapers Nielsen Online April 2010 Celek Media Consulting 5 Tuesday, July 17, 2012 5
- 6. Why should we spend any time on this? More than half of all C-Level executives under 40 use Twitter daily or several times a week. New Forbes/Google report June 22, 2009 Celek Media Consulting 6 Tuesday, July 17, 2012 6
- 7. Why should we spend any time on this? 67% of U.S. companies adopted social media in the past 18 months. Bloomberg-Business Week Nov. 30, 2010 Celek Media Consulting 7 Tuesday, July 17, 2012 7
- 8. So many choices, so little time Pick 2-3 social media sites that: • Your target audience uses. • You can update consistently. Celek Media Consulting 8 Tuesday, July 17, 2012 8
- 9. The world’s gone Twitter • Think cell phone texting meets instant messaging. • Limited to 140 characters. • It’s all about following or joining the conversation. Celek Media Consulting 9 Tuesday, July 17, 2012 9
- 10. What happens when you Tweet Celek Media Consulting 10 Tuesday, July 17, 2012 10
- 11. What happens when you Tweet Celek Media Consulting 11 Tuesday, July 17, 2012 11
- 12. What happens when you Tweet Celek Media Consulting 12 Tuesday, July 17, 2012 12
- 13. Twitter for groups # • Search by topics, events, names. • Put hashtag in front of name, word: #KyEdTech Celek Media Consulting 13 Tuesday, July 17, 2012 13
- 14. Teaching a Tweet at a Time • Think cell phone texting meets instant messaging. • Limited to 140 characters. • It’s all about following or joining the conversation. Celek Media Consulting 14 Tuesday, July 17, 2012 14
- 15. Teaching a Tweet at a Time Celek Media Consulting 15 Tuesday, July 17, 2012 15
- 16. Teaching a Tweet at a Time Celek Media Consulting 16 Tuesday, July 17, 2012 16
- 17. Teaching a Tweet at a Time Celek Media Consulting 17 Tuesday, July 17, 2012 17
- 18. Tweeting Lesson Plans Celek Media Consulting 18 Tuesday, July 17, 2012 18
- 19. Tweeting Lesson Plans • Teaching Math from a baseball game Celek Media Consulting 19 Tuesday, July 17, 2012 19
- 20. Learn How Teachers Tweet Celek Media Consulting 20 Tuesday, July 17, 2012 20
- 21. #EdChat on Tuesdays Celek Media Consulting 21 Tuesday, July 17, 2012 21
- 22. #140Conf EDU this summer Celek Media Consulting 22 Tuesday, July 17, 2012 22
- 23. Follow Me on Twitter Celek Media Consulting 23 Tuesday, July 17, 2012 23
- 24. Follow Me on Twitter Celek Media Consulting 24 Tuesday, July 17, 2012 24
- 25. Follow Me on Twitter Celek Media Consulting 25 Tuesday, July 17, 2012 25
- 26. Facebook — OMG! Celek Media Consulting 26 Tuesday, July 17, 2012 26
- 27. Facebook to spotlight your students Celek Media Consulting 27 Tuesday, July 17, 2012 27
- 28. Facebook to Show, not Tell Celek Media Consulting 28 Tuesday, July 17, 2012 28
- 29. Facebook to Show, not Tell Celek Media Consulting 29 Tuesday, July 17, 2012 29
- 30. Facebook to Show, not Tell Celek Media Consulting 30 Tuesday, July 17, 2012 30
- 31. Best Practice — Bookmarking Celek Media Consulting 31 Tuesday, July 17, 2012 31
- 32. Best Practice — Blogging Celek Media Consulting 32 Tuesday, July 17, 2012 32
- 33. Best Practice — Blogging Celek Media Consulting 33 Tuesday, July 17, 2012 33
- 34. Best Practice — Sources Celek Media Consulting 34 Tuesday, July 17, 2012 34
- 35. Best Practice — The Cloud Celek Media Consulting 35 Tuesday, July 17, 2012 35
- 36. Best Practice — Video Chats Celek Media Consulting 36 Tuesday, July 17, 2012 36
- 37. Best Practice — Conversation Celek Media Consulting 37 Tuesday, July 17, 2012 37
- 38. Best Practice — Tell Your Story Celek Media Consulting 38 Tuesday, July 17, 2012 38
- 39. YouTube is not a Dirty Word Celek Media Consulting 39 Tuesday, July 17, 2012 39
- 40. YouTube is not a Dirty Word Celek Media Consulting 40 Tuesday, July 17, 2012 40
- 41. YouTube is not a Dirty Word Celek Media Consulting 41 Tuesday, July 17, 2012 41
- 42. YouTube is not a Dirty Word Celek Media Consulting 42 Tuesday, July 17, 2012 42
- 43. YouTube is not a Dirty Word Celek Media Consulting 43 Tuesday, July 17, 2012 43
- 44. Best Practice — Show Your Students Celek Media Consulting 44 Tuesday, July 17, 2012 44
- 45. Best Practice — Tell Your Story Celek Media Consulting 45 Tuesday, July 17, 2012 45
- 46. Best Practice — SlideShare • Upload presentations. • Share documents, virtual workspace. Celek Media Consulting 46 Tuesday, July 17, 2012 46
- 47. Linkedin for Experts • Share what you know. • Provide answers that show you as source, leader. Celek Media Consulting 47 Tuesday, July 17, 2012 47
- 48. Linkedin for finding people • Search by location, business, products. • Discover your connections. Celek Media Consulting 48 Tuesday, July 17, 2012 48
- 49. Celek Media Consulting 49 Tuesday, July 17, 2012 49